NSSGA has partnered with Carwie & Associates to provide in-depth, value-added training for construction materials sales professionals.  We offer training at two different levels:  Sales Training Level 1 and Level 2. 

Level 1 - Class. The ideal candidate for this class is any material supply salesperson with 3 months to 5 years of inside/outside experience who is tasked with dealing with buyers. The Level 1 class topics include professional salesmanship, time and technology management, recognizing buyer types, market segmentation, preparing for a critical sales call, and customer service and satisfaction. 

Level 2 - Class. The Level 2 class builds on the first-class concepts and further explores the total product, substitute products, delivering value, negotiation techniques, and utilizing DISC profiling to recognize buyer types. We challenge the participants to adapt their role plays based on different circumstances, buyer motives, and personalities. The ideal participant has either attended the Level 1 class or has five-plus years of sales experience. 

C&A does annual industry-wide and in-house classes, offering distinct advantages for the participants.   The industry classes provide an opportunity to learn new techniques and exchange ideas with peers from across the country.   The in-house classes allow a more in-depth review of company strategies and positioning as well as increased accountability with timely follow-up. Both classes use highly interactive learning techniques, including video role plays, table discussions, group exercises, and customer panels to facilitate learning. Class sizes are strictly limited to 25 participants to facilitate learning.

Sales Training - Level 2
Upcoming in Spring 2026 - more details to be announced!

Sales Training - Level 1
Nov. 10-12, 2025
Tampa, FL
 

For more information, please visit the Carwie & Associates Sales Training website.